Learn. | Implement. | Innovate. | Accelerate. | Grow.
OACFP brings back the 10-week, virtual-first program with content based on an MBA curriculum – the OACFP Master of Bereavement Business Administration (MBBA).
Learn, understand, and apply the best practices of people management and business finances to immediately improve your business.
Learn, understand, and apply the best practices of people management and business finances to immediately improve your business.
OACFP MBBA is a 10-week digital-first program for both the current & future leaders of the bereavement industry to master the skills of organizational leadership, people management, & business finance.
OACFP MEMBER EXCLUSIVE PRICING
Save These Dates!
PROGRAM ONBOARDING AND KICK-OFF
September 15th
VISION, GOALS & PLANNING PROCESS
September 29th
THE RIGHT TEAM & CUSTOMER
October
13th
AN EMPOWERED SYSTEM OF MANAGEMENT
October
27th
DEMYSTIFYING THE FINANCIALS
November 10th
APPLYING THE FINANCIALS
November 24th
What's Included
Explore the OACFP MBBA
Meet Your Industry Experts & Facilitators
Allan Job
Organizational Leadership & Team Management
As Vice President of Beechwood Cemetery, Funeral and Cremation Services, Allan brings more than 30 years of leadership experience
in the bereavement sector. Throughout his career, he has held senior operational roles overseeing cemetery, funeral, and cremation services, with a strong focus on service excellence, team
leadership, and operational management.
in the bereavement sector. Throughout his career, he has held senior operational roles overseeing cemetery, funeral, and cremation services, with a strong focus on service excellence, team
leadership, and operational management.
Prior to joining Beechwood in 2021, he served as Senior Director of Operations at Mount Royal Commemorative Services in Montreal, where he oversaw all cemetery, funeral, and cremation operations.
Allan studied Computer Science at John Abbott College and holds a Certificate in Management from McGill University. A respected industry leader, he has been actively involved with numerous professional associations and served as President of the Ontario Association of Cemetery and Funeral Professionals (OACFP). He continues to support the advancement of the profession through leadership, mentorship, and industry collaboration.
Allan is married to Laurie and is the proud father of his
three sons, Tyler, Connor, and Spencer.
three sons, Tyler, Connor, and Spencer.
Mary McGee
Financial Management
Mary joined the bereavement sector as the President/CEO of Little Lake Cemetery Company in 2012, following a term on the Board of Directors. She quickly earned the respect of staff and colleagues in the bereavement industry after years in banking. Her decisions were always consumer-focused while balanced with an understanding of the business and the need for financial health in perpetuity. She has left a strong legacy at Little Lake, setting the tone for its long-term growth and sustainability.
Mary has contributed to the OACFP, sitting on committees, and is a great resource for other similar bereavement companies and the BAO. She is also involved in the community, where she was President of the Women's Business Network as well as a board member of the Chamber of Commerce. Mary retired from Little Lake in 2022 and was granted the OACFP Life Membership Award.
Mary has contributed to the OACFP, sitting on committees, and is a great resource for other similar bereavement companies and the BAO. She is also involved in the community, where she was President of the Women's Business Network as well as a board member of the Chamber of Commerce. Mary retired from Little Lake in 2022 and was granted the OACFP Life Membership Award.
Briana McCrumb
Program Facilitator
Briana is passionate about helping people and organizations thrive by simplifying talent and leadership practices. With 15+ years of experience across corporate, nonprofit, and small-business environments, and as an Adjunct Professor in the University of Denver’s Strategic Human Resources Master’s program, you will see her bring real-world insight, research-backed practices, and a practical mindset to every learning experience. Through her coaching and facilitation, Briana helps leaders turn insight into action—building stronger teams, healthier cultures, and workplaces where work doesn’t “suck,” and performance thrives.
Jeremy Wall
Program Guide
Jeremy has a passion for simplifying the complex. As you will see in both the self-paced learning and the support he provides, he will help you bring these concepts from theory to practical implementation within your business. Jeremy has founded, grown, and exited businesses before and will work with you and your team to create a lasting impact by building a better culture, healthier balance sheets, and a stronger bottom line.
John Cioffi
Program Creator
John Cioffi, the Chief Content Officer at GoalMakers, has spent the last 30-years, coaching hundreds of clients to success. He previously ran a subsidiary of Amoco Oil, a Fortune 100 company, and held executive positions at several other companies in a wide variety of industries. John received his MBA from The Wharton School and holds a Master’s from Dartmouth.
What makes this program different?
#expert-led | #blended learning | #networking | #interactive | #engaging | #effective | #effecient
The real key, is a blended learning experience -- pairing self-paced online learning with live facilitated session to learn with your peers and from the experts themselves in real-time.
facilitations
Expert-Led Live Coaching Sessions
Beyond the online learning we come together with a cohort of your peers for bi-weekly facilitations allowing you to be coached in real-time by masters of the craft.
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Learning
Interactive Self-Paced Online Learning
The program is designed to provide you with impactful knowledge & resources that will guide you, step-by-step to put into practice immediately.
Networking
A Cohort of Fellow Business Leaders
Connect with both the current and future leaders of industry to learn & share together in a peer-to-peer learning experience, building your support system!
In 10-weeks refocus on how to:
Improve your company,
& grow your bottom line.
Improve your company,
& grow your bottom line.
OACFP MBBA covers:
Organizational Leadership
Financial Management
Testimonials
OACFP MBBA is a hybrid learning experience designed to provide high-quality business training to everyone looking to continue their professional development while also keeping their focus on business improvements.
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Write your awesome label here.
Set Goals all the Time
We begin by crafting a vision for the company, our long-term goal 3-5-years from now. This will be the North Star for our entire team. Then we learn what makes a 'good goal' and create company-wide, department-level, & individual goals that align with our vision.
Focus On the Process Not A Plan
We’ll get a baseline of our company's current status by collecting the right information we need to inform our strategy. Using that as a baseline we will adopt a planning process so our company can adapt to today’s ever-changing conditions.
Coach the Right People
We’ll clearly define positions at our business, and create position descriptions for ourselves and key roles within the organization. Then we identify the right natural abilities needed for these roles, and if we have our people in the best place for success currently.
Serve the Right Customers
We begin by identifying our right customers, then determine how we find more of these right customers, building a sales process to serve them, streamlining our operations processes around them, and finally fostering a culture & strategies necessary to serve the right customer.
Empower Your Entire Team
Learn how managers empower their team members by establishing clear goals and allowing people to achieve those goals in their own way, through our system of “wide boulevards, high curbs”.
We determine if our team members meet the criteria required to work in an environment of empowerment.
Do the Right Things Right
We will use six tools to monitor and manage our company’s performance and build our own System of Managing—a clear and effective means of providing clarity and purpose to team members while steering everyone to accomplish their individual goals, as well as the company’s goals.
Demystifying the Financials
Using a case study, we will understand how to read and use financial statements. With the case study as real-world context, we will also learn about projections, inventory, accounts receivable, and cash flow and how to use this information to build stronger businesses.
Using the Financials
With a new understanding of the basics, we will focus on specific elements that grow the bottom line. We start by calculating our own financial ratios, and how to set realistic goals for your business with them. From there we learn how to easily use break-even analysis to inform everyday decisions.
Fundamentals of the
OACFP MBBA
Here are the key takeaways of each section in the program:
Set Goals All The Time
- Set a company-wide vision.
- Learn how to create good goals.
- Create goals for the company, departments & each employee.
Focus On The Process
Not a Plan
Not a Plan
- Measure current company state.
- Replace the business plan.
- Create strategies for a constant planning process.
Coach The Right People
- How to build the right team.
- Learn to identify natural abilities.
- Create position descriptions for yourself and every employee.
Serve The Right Customer
- Identify your good customers.
- Define your generic strategy.
- Create a sales process & refine your operations processes.
Empower Your Entire Team
- Learn the life-cycle of a manager.
- Build an empowerment culture.
- Create an organization of 'Wide Boulevards, High Curbs'.
Do The Right Things Right
- Learn the six tools to measure & manage goal achievement.
- Create a system of management for your team.
Blending self-paced learning with live virtual sessions to learn & discuss with your OACFP peers.
virtual facilitations
Every 2 weeks, join live facilitated conversations with your cohort, guided by our guest experts.
Self-Paced online learning
After the 10-weeks you will have access to the online learning for a full year to continue your learning journey.
OACFP MBBA
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By the end of this course you will have the knowledge, skills, and resources you need to be more successful so let the world know it!
Upon completion of this program you will receive the OACFP MBBA certificate as a badge you can add to your LinkedIn. -
THE GOALMAKERS GUARANTEE
We believe in our material, so much that we offer a money-back guarantee if you don't find value after the first two weeks.
Frequently Asked Questions
Who is the program for?
This information is beneficial for everyone, from the CEO to the sweeper, the more of your team that understands these fundamentals, the better off your business will be. However, if you want to start slow, we suggest that owners, managers, future leaders, site supervisors, and high-potential employees go through this program together as a unit for the most impactful outcomes.
How many people from my team should participate?
Beyond being a great learning program this is an organizational alignment tool meaning that the more people who participate together, the better the impact you'll see when looking to implement these learnings.
What if I miss the live sessions?
While you will get the most out of joining them and participating in the conversation with both your peers and industry experts, if you can't make one do not worry! All sessions are recorded and uploaded into the eLearning to review later.
Not ready to register, but want to stay connected?
Add your email address below and we'll stay in touch (no spam) about any special offers for the program both for this cohort and future!
Thank you!
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