Learn. | Implement. | Grow. | Network. | Build. | Innovate. | Accelerate. 

Learn, understand, and apply the best practices of organizational leadership and business finances with the knowledge and resources to immediately improve your business with the MHEDA Master Manager Program.

Designed for both existing and aspiring managers, this training will enhance your professional knowledge to help you and your team thrive.
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The MHEDA Master Manager program is an interactive 10-week fully digital 'mini-MBA' for both the current & future leaders of the material handling industry to continue to grow in their careers and improve their businesses.

mheda master manager program

Countdown to our program kick-off!

What your peers have to say about the program:

"In my opinion, this program is the best course within MHEDA.

We implemented the entire program in real-time at our company, every strategy and principle, step by step and it has set up for the next year at our company to be successful."
Gerardo Padilla
Chief Executive Officer
SEIL Rentals
"In our industry, what we need to know is how to take care of the right customer, make profit, have goals, and make people accountable for what they do at their organizations, which the program checks all those boxes on. Thank you for helping push our company in the right direction with our goals!"
Mike Hudak
Director of Sales
Conveyor & Caster
“I learned a ton throughout the program, probably the most important was empowering your entire team and giving wide boulevards. Already told the chief of staff at the company to put more employees into the program!I got a ton of value from it."
Jesse Collins
Systems Department Manager
Alliance Material Handling
"This is a very valuable training program.

I plan to train all W.W. Cannon managers with this program.

Great mix of networking and live sessions. The material is spot on."
Greg Brown
President
W.W. Cannon
What's Included

Explore the MHEDA Master Manager Program

With over 20 hours of video, a private learning community, and an arsenal of templates, resources, and knowledge, it's one of the most comprehensive programs in the entire material handling industry.

When you join, you'll receive access for a year to:
  • 6+ hours of live facilitated expert coaching
  • 350+ learning modules within the self-paced eLearning
  • A cohort of your fellow business leaders to connect & network
  • Continued access for a full year after the 10-weeks
  • Downloadable companion worksheets & materials
  • 20 interactive tools to implement the learning 
  • Knowledge checks to build competency
  • A learner handbook to organize it all.
  • Additionally, MHEDA Master Manager participants will receive all three DSC (Distributor Statistical Comparison) Reports ($500 value!).
mheda master managermheda master manager

MHEDA Member Exclusive Pricing

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Solo Price

$995

our best deal!

Pairs Pricing

$795

per learner

Interested in a Team Program?

Companies looking for a private cohort can schedule their own Master Manger program!

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L i v e   s e s s i o n s   f o r   e v e r y o n e

What makes this program different?

The real key, is a blended learning experience -- pairing self-paced online learning with live facilitated session to learn with you peers and from the experts themselves in real-time. 
Live Sessions
Self-Paced eLearning
Professional Networking
facilitations

Expert-Led Live Coaching Sessions

Beyond the online learning we come together with a cohort of your peers for bi-weekly facilitations allowing you to be coached in real-time by masters of the craft.

Save the Date for Our Live Program Kick-Off

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Grab Your Seat
Learning

Interactive Self-
Paced Online Learning

The program is designed to provide you with impactful knowledge & resources that will guide you, step-by-step to put into practice immediately.

Want to test-drive the self-paced learning yourself? 

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Networking

A Cohort of Fellow Business Leaders

Connect with both the current and future leaders of industry to learn & share together in a peer-to-peer learning experience, building your support system!
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Save These Dates!

Within the program will be live sessions to network and learn in real-time with your cohort.
All live sessions will be held via Zoom on Tuesdays at 11:00 AM - 12:00 PM EST.

PROGRAM ONBOARDING AND KICK-OFF

August
20

VISION GOALS & PLANNING PROCESS

September
3

THE RIGHT TEAM & CUSTOMER

September
17

AN EMPOWERED SYSTEM OF MANAGEMENT

October
1

DEMYSTIFYING THE FINANCIALS

October
15

APPLYING THE FINANCIALS

October
29

Can't make one of the live sessions? No worries, all are recorded for you to review later!

What is the Master Manager Program Curriculum?

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Set Goals All the Time

We begin by crafting a vision for the company, our long-term goal 3-5-years from now. This will be the North Star for our entire team. Then we learn what makes a 'good goal' and create company-wide, department-level, & individual goals that align with our vision. 

Learning Outcomes of this Section

  • Set a company-wide vision.
  • Learn how to create good goals.
  • Create goals for the company, departments & each employee.
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Focus On The Process Not a Plan

We’ll get a baseline of our company's current status by collecting valuable information. Using that as a baseline we will adopt a planning process so our company can adapt to today’s ever-changing conditions.

Learning Outcomes of this Section

  • Measure current company state.
  • Replace the business plan.
  • Create strategies for a constant planning process.
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Coach the Right People

We’ll clearly define positions at our business, and create position descriptions for ourselves and key roles within the organization. Then we identify the right natural abilities needed for these roles, and if we have our people in the best place for success currently.

Learning Outcomes of this Section

  • How to build the right team.
  • Learn to identify natural abilities.
  • Create position descriptions for yourself and every employee.
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Serve the Right Customer

We begin by identifying our right customers, then determine how we find more of these right customers, building a sales process to serve them, streamlining our operations processes around them, and finally fostering a culture & strategies necessary to serve the right customer.

Learning Outcomes of this Section

  • Identify your good customers.
  • Define your generic strategy.
  • Create a sales process & refine your operations processes.
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Empower Your Entire Team

Learn how managers empower their team members by establishing clear goals and allowing people to achieve those goals in their own way, through our system of “wide boulevards, high curbs”. We determine if our team members meet the criteria required to work in an environment of empowerment and how to coach them in they can.

Learning Outcomes of this Section

  • Learn the life-cycle of a manager.
  • Build an empowerment culture.
  • Create an organization of 'Wide Boulevards, High Curbs'.
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Do the Right Things Right

We will use six tools to monitor and manage our company’s performance and build our own System of Managing—a clear and effective means of providing clarity and purpose to team members while steering everyone to accomplish their individual goals, as well as the company’s goals. 

Learning Outcomes of this Section

  • Learn the six tools to measure & manage goal achievement.
  • Create a system of management for your team.
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Demystifying the Financials

Using a case study, we will understand how to read and use financial statements. With the case study as real-world context, we will also learn about projections, inventory, accounts receivable, and cash flow and how to use this information to build stronger businesses.

Learning Outcomes of this Section

  • Using a real-life case study we will:
  • Learn how to properly read the financial documents.
  • Further understand the benefits of accurate projections. 
  • Build out your own financial models of success.
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Applying the Financials

With a new understanding of the basics, we will focus on specific elements that grow the bottom line. We start by calculating our own financial ratios, and how to set realistic goals for your business with them. From there we learn how to easily use break-even analysis to inform everyday decisions. 

Learning Outcomes of this Section

  • Dive deep into how to calculate the important financial ratios and set realistic goals for each of these ratios.
  • Understand the cash flows (in and out) of your business.
  • Calculate your break-even to inform every decision. 

Training for entire organizations!

CEO:  We need to train our team.

CFO:  What if we train them and they leave?

CEO:  What if we don't and they stay..?

Interested in a private MHEDA Master Manager program to upskill your management team?

Special offer

Access to All Three DSC Reports

Additionally all individuals who register for the Master Manager program will receive the three DSC (Distributor Statistical Comparison) Reports! Three reports are: Industrial Truck; Storage and Handling; Engineered System/Integrator. 
Free to You!
These reports are valued at:

$500

Access to these reports will provide you with data and insights on three important profit drivers: Growth, Gross Margin, Expenses.

The report is based on financial data collected from MHEDA Members most recently completed fiscal year. The data is collected by Mackay Research Group and analyzed for validity, thoroughness, and market representation based on the organization’s size, line of business, and geographic region.

Maximize your learning with a blend of self-paced eLearning with interactive live sessions!

Self-Paced eLearning

The content is engaging and approachable built to suit all different learning styles helping to simplify concepts into practical application within your business.

Printable Workbook

Along with the digital learning, engage with the physical workbook which can be printed out as your physical companion to guide your time in the program.

Bi-Weekly Zoom Calls

Participate in our live bi-weekly facilitations, as well as  the community forum, to share thoughts and ideas, increase connection, get help implementing the learning.

Want to Learn More?

If you'd like to learn more, use the calendar to find a time convenient for you to discuss the MHEDA Master Manager Program with one of our program facilitators to determine who from your team should participate in this training.

Grab a time that works for you!

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Improve your management and grow your bottom line.

Organizational Leadership

Most managers never receive formal training. Arm yourself with the knowledge and tools to become a Master Manager.

Demystify the Financials

Every employee should understand financials. This program will help you recognize how every decision effects the bottom line.

Meet Your Instructors

The Program Creator

John Cioffi

John Cioffi, the Chief Content Officer at GoalMakers, has spent the last 30-years, coaching hundreds of clients to success. He previously ran a subsidiary of Amoco Oil, a Fortune 100 company, and held executive positions at several other companies in a wide variety of industries. John received his MBA from The Wharton School and holds a Master’s from Dartmouth.

Our Guest Expert

Jim Ripkey

Jim Ripkey, is the President of Industrial Equipment for Hy-Tek Material Handling. He has over 25 years of material handling dealership experience, including: overseeing sales, operations, marketing, and administration. He has facilitated workshops in areas of training, technology, and parts & service operations, and recruiting. Ripkey began his career in material handling at Hy-Tek —a premier single-source provider of material handling solutions— in 1995 serving as Vice President and General Manager, as well as the company’s Director of Operations. For seven years Ripkey made a profound impact on business development at Hy-Tek. From there he spent the next decade holding executive positions in operations and sales with global lift truck dealer Barloworld Handling. After a 10 years Ripkey returned to Hy-Tek in 2013 as President of the Mobile Equipment Division.

Our Lead Facilitator

Jeremy Wall

Jeremy is GoalMakers lead facilitator, and has worked with hundreds of learners, helping them not just learn but implement during our live sessions. Jeremy has founded, grown, and exited businesses before and will work with you and your team as you look to do the same.

THE GOALMAKERS GUARANTEE

We believe in our material, so much that we offer a money-back guarantee if you don't find value after the first two weeks.

MHEDA Master Manager Certification

  • By the end of this course you will have the knowledge, skills, and resources you need to be more successful so let the world know it!

    Up upon completion of this program you will receive the MHEDA Master Manager certification as a badge you can add to your LinkedIn and other professional credentials.

Fundamentals of the MHEDA Master Manager Program

Here are the key takeaways of each section in the program:

Set Goals All The Time

  • Set a company-wide vision.
  • Learn how to create good goals.

  • Create goals for the company, departments & each employee.

Focus On The Process
Not a Plan

  • Measure current company state.
  • Replace the business plan.
  • Create strategies for a constant planning process.

Coach The Right People

  • How to build the right team.
  • Learn to identify natural abilities.
  • Create position descriptions for yourself and every employee.
Write your awesome label here.

Serve The Right Customer

  • Identify your good customers.
  • Define your generic strategy.
  • Create a sales process & refine your operations processes.

Empower Your Entire 
Team

  • Learn the life-cycle of a manager.
  • Build an empowerment culture.
  • Create an organization of 'Wide Boulevards, High Curbs'.

Do The Right Things Right

  • Learn the six tools to measure & manage goal achievement.
  • Create a system of management for your team.

Demystifying The Financials

  • Using a real-life case study we will:
  • Learn how to properly read the financial documents.
  • Further understand the benefits of accurate projections. 
  • Build out your own financial models of success.

Using The Financials

  • Dive deep into how to calculate the important financial ratios and set realistic goals for each of these ratios.
  • Understand the cash flows (in and out) of your business.
  • Calculate your break-even to inform every decision. 

Frequently Asked Questions

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Who is the Program for?

This program was built for everyone from the CEO to the sweeper, the more of your team that understands these fundamentals, the better off your business will be. However, if you want to start slow, we suggest that owners, managers, future leaders, and high-potential employees go through this program together as a unit for the most impactful outcomes. 

How many people from my team should participate? 

Beyond being a great learning program this is an organizational alignment tool meaning that the more people who participate together, the better the impact you'll see when looking to implement these learnings.

What if I miss the live sessions?

While you will get the most out of joining them and participating in the conversation with both your peers and industry experts, if you can't make one do not worry! All sessions are recorded and uploaded into the eLearning to review later.

How long will I have access to the program?

Great question, while the program runs in a synchronous timing with your peers after the 10-weeks you will retain access to the eLearning for a full calendar year after we wrap up.

How long will it take me?

Weekly you should expect about 2.5 hours per week, but self-paced learning is all up to your availability! 

Then bi-weekly we have 60-minute long live sessions with your peers and industry experts. 

Overall, you should expect anywhere from 20-40 hours over the 10-weeks. (Some learners spend much longer than this and some a little less, but it depends on where you are at in your professional journey)!
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