Learn. | Implement. | Innovate. | Accelerate.Grow.

Based on an MBA curriculum,
Built for the automation industry.

ISA brings you our newest resource, a 10-week, fully-virtual training with content based on an MBA curriculum, in the ISA Business Academy.
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October 9
Lifetime Access
after the 10-week program

The Transformation

ISA Business Academy is a 10-week digital-first program for both the current & future leaders of the automation industry to master the skills of organizational leadership, people management, & business finance.
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W h a t ' s   I n c l u d e d

Explore the ISA Business Academy

With over 20 hours of video, a private learning community, and an arsenal of templates, resources, and knowledge, it's one of the most comprehensive programs for the  automation industry leaders in the market.

When you join, you'll receive lifetime access to

  • 6+ hours of live facilitated expert coaching
  • 350+ learning modules within the self-paced online learning
  • A cohort of your fellow business leaders to connect & network
  • Continued access for a full year after the 10-weeks
  • Downloadable companion worksheets & materials
  • 20 interactive tools to implement the learning 
  • Knowledge checks to build competency
  • A printable learner handbook to organize it all
  • Lifetime access to the eLearning portal and resources
  • and a LinkedIn badge and certificate to share with the world!
Share your certificate with the world!

Hear what learners have to say

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Terell Weg
"Each team member walked away with something that they did not know before and actually implemented right away in our business. It's worth your time, it's worth your team's time!"
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Chase Keller, CIC
"Two words, do it! This program offers a time efficient, streamlined format, and relevant real-world content."
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Pam Irwin
Sales Manager
"I would recommend any company, and any level of individual within the company to participate! I am in sales and I got a huge benefit out of learning how the numbers come together, and what my role is to get those numbers up!"

Maximize your learning with a blend of self-paced eLearning with interactive live sessions!

Self-Paced eLearning

The content is engaging and approachable built to suit all different learning styles helping to simplify concepts into practical application within your business.

Printable Workbook

Along with the digital learning, engage with the physical workbook which can be printed out as your physical companion to guide your time in the program.

Bi-Weekly Zoom Calls

Participate in our live bi-weekly facilitations, as well as  the community forum, to share thoughts and ideas, increase connection, get help implementing the learning.

Meet Your Instructors

Scott Reynolds, PE, CISSP

Automation Finance Expert

Scott Reynolds is an experienced IT/OT manager with a demonstrated history of working in both municipal and manufacturing environments with a focus in industrial cyber security. Scott is passionate about IT/OT collaboration, workforce development, strategic planning, industrial cyber security, and development of reasonable and useful corporate standards for process control networks. Scott's current role is as Senior Security  and Networking Engineering Manager at Johns Manville in Denver. Scott served as the ISA Treasurer from 2021-2022. 

John Cioffi

Program Creator

John Cioffi, the Chief Content Officer at GoalMakers, has spent the last 30-years, coaching hundreds of clients to success. He previously ran a subsidiary of Amoco Oil, a Fortune 100 company, and held executive positions at several other companies in a wide variety of industries. John received his MBA from The Wharton School and holds a Master’s from Dartmouth.

Jeremy Wall

Lead Facilitator

Jeremy is GoalMakers lead facilitator, and has worked with hundreds of learners, helping them not just learn but implement during our live sessions. Jeremy has founded, grown, and exited businesses before and will work with you and your team as you look to do the same.

Save These Dates!

Within the program there will be live sessions to network and learn in real-time with your cohort.
All live sessions will be held on Wednesdays 9:00-10:00 am EST.






November 6


November 20


December 4


December 18

Can't make one of the live sessions? No worries, all are recorded for you to review later!
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Team Discounts

$100 off per person for team of 3-5
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Want to learn more?

Use the calendar link below to find a time to book a time for a 15-minute discovery call where you can ask any questions you have before signing up.

ISA Business Academy
Begins on October 9th!


We believe in our material, so much that we offer a money-back guarantee if you don't find value after the first two weeks.

Frequently Asked Questions

Don't see the answer to your question below?
Click here to book a time to chat with the GoalMakers team

Who is the Program for?

This information is beneficial for everyone, from the CEO to the sweeper, essentially the more of your team that understands these fundamentals, the better off your business will be. However, if you want to start slow, we suggest that owners, managers, future leaders, supervisors, and high-potential employees go through this program together as a unit for the most impactful outcomes.

How long will it take me to complete? Per section & in total?

Weekly you should expect about 2.5 hours per week, but self-paced learning is all up to your availability! 

Then bi-weekly we have 60-minute long live sessions with your peers and industry experts. 

Overall, you should expect anywhere from 20-40 hours over the 10-weeks. (Some learners spend much longer than this and some a little less, but it depends on where you are at in your professional journey)!

How many people from my team should participate? 

Beyond being a great learning program this is an organizational alignment tool meaning that the more people who participate together, the better the impact you'll see when looking to implement these learnings.

What if I miss the live sessions?

While you will get the most out of joining them and participating in the conversation with both your peers and industry experts, if you can't make one do not worry! All sessions are recorded and uploaded into the eLearning to review later.

How long will I have access to the program?

Great question, while the program runs in a synchronous timing with your peers after the 10-weeks you will retain access as it does not expire!

Are there assignments & testing?

You won't get a certificate just for signing up, no participation trophies here! 

Throughout the program there are 6 end-of-section knowledge checks at the end of each of the management sections, and then a cumulative exam at the end. All must be completed and passed in order to receive your certificate.

Not ready to register, but want to stay connected?

Add your email address below and we'll stay in touch (no spam) about any special offers for the program both for this cohort and future! 
Thank you!